The initial request was to give a new face to a brand with its historicity. The shop owners no longer felt represented by a logo that was too serious and insignificant. Find out below how we worked.
Recognisable is the key word. We have created a unique logo. The figurative mark represents various elements carefully chosen by the customer to be representative of his business.
Loyal TO COrporate VALUES
The logo reflects the environment now
An informal, young and playful environment was the description provided by the customer in order to create graphic proposals.